Speaker Bio:

Eyad Mubaied is the Founder and CEO of Cultivate Culture LLC, a leadership and organizational culture coaching firm dedicated to helping leaders and organizations transform culture into a competitive advantage. With more than two decades of leadership experience across organizational and enterprise environments, he has worked with executives, leadership teams, and organizations to create cultures that drive engagement, performance, and sustainable success. Eyad is also the author of The Culture Driven Organization: How to Create Your Desired Organizational Culture and Sustain It, a practical guide for leaders seeking to intentionally shape organizational culture. Through his coaching, workshops, writing, and speaking, he equips leaders to become architects of cultures where people thrive, and organizations achieve extraordinary results.

Talk Title:

The Culture Driven Organization:  How Exceptional Leaders Create Extraordinary Results through Exceptional Culture

Talk Summary:

Intended culture doesn’t happen randomly—it is cultivated by design. In this TEDx talk, Eyad introduces the Culture Creation Model, a simple and practical framework that helps leaders intentionally cultivate exceptional cultures and achieve extraordinary organizational results.